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Seth Godin: Quieting the Lizard Brain (by 99%)

Thrash early! Everybody knows this: 2 weeks before shipping, change requests pop up like crazy & mess up your time / budget plan. Seth’s simple idea: let those responsible sign a contract not to do so.

I had this idea, too. In fact, it’s part of project management theory to put things that are not to be done in your baseline. Which leads to the the second great thought: ideas are cheap, you have to ship them!